LexBlog Blog
Written by Kevin O'Keefe, president and founder of LexBlog, the leading provider of marketing blogs to lawyers and other professional service firms. Kevin founded Prairielaw.com, the leading online law community for consumers and small businesspeople, which was acquired by LexisNexis in 2001 and now incorporated into Martindale-Hubbell's lawyers.com.
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Marketers participation in blog discussion a plus for consumers and marketers
Posted on June 30, 2007
A mini firestorm arose this week when selected high profile bloggers on the Federated Media Network were deployed to write marketing copy for Microsoft and Cisco Systems. As the New York Times' Dan Mitchell reports, Bloggers [Around the Internet].... said they were not looking for supposedly independent bloggers to team up with marketers to sell them stuff they are looking for bloggers who will tell readers what they really think. However, I...
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