Microsoft New Family Ad Gets Jup Raves
Consensus among Jupiter advertising types: we love the latest Seinfeld/BillG Microsoft ad from Crispin Porter + Bogusky. It s hilarious and totally engaging. Colleague Michael Green likes the idea that it s funny and quirky enough that you want to wa...
Google AdSense Reports to Appear in Google Analytics - [Screenshots]
Have you ever wished that you could get more details of how your AdSense performance is going and wondered why Google AdSense and Google Analytics don t have some way of talking to one another to give you more effective metrics?Well it seems that t...
The Interview: Kevin Micalizzi
I first met Kevin P. Micalizzi @kevinmic at a tweet-up I organized for Boston Tweeple in August. Chatting with Kevin at John Harvard s he described his background with Avid Technology and the work he did there kick-starting social media. I thought ...
Twitter can work to generate new business for the every day practicing lawyer
Rick Georges posted today that Twitter may work for guys like Kevin O Keefe, but not for the day to day practicing lawyer like him.Rick s post followed Chuck Newton s comments that A small part of [Twitter] might be beneficial but most of it is not....
Twitter can work to generate new business for the every day practicing lawyer
Rick Georges posted today that Twitter may work for guys like Kevin O Keefe, but not for the day to day practicing lawyer like him.Rick s post followed Chuck Newton s comments that A small part of [Twitter] might be beneficial but most of it is not....
Video: Interview With Skype CEO Where is Skype for the iPhone?
Do You Want Skype on Your iPhone? Oh god yes... I can t wait. Not Really. In this era of flat rate plans from mobile companies, does anyone need Skype? That s exactly the question I asked Skype CEO Josh Silve...
The Contrarian Effect Emphasizes Selling By *Not Selling*
The key message in Michael Port and Elizabeth Marshall s nifty new book, The Contrarian Effect, is one that resonates strongly with me: sell by not selling. Drop the cold calls, the scripts, the spin. Instead: listen, be honest, be respectful, b...
HP to plug its products via MTV reality show
On MTV s newest reality show, Engine Room, Hewlett-Packard is giving the world s most promising graphic designers a chance to create mesmerizing graphics with HP workstations,monitors and products.16 artists were selected out of an original field o...
Who Says Content And Advertising Can t Mix?
We ve been talking about the fact that content is advertising and advertising is content for a while now, and one of our regular readers, Bill, sent in a neat example of this at work. It s the latest video from the Eepy Bird guys (if you re reading ...